Examinando por Autor "Vargas Becerra, Braulio"
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Ítem Solo Metadatos Pequeña empresa: estrategias sistémicas para el crecimiento de un entorno global(Universidad ESAN. ESAN Ediciones, 2002-06-30) Roca Tavella, Santiago; Vargas Becerra, BraulioThis article takes stock of the neoliberal essay in Peru and raises the need to promote national growth based on an endogenous vision and a national strategy of systemic competitiveness that enhances the collective effort of domestic actors, especially small businesses, so that the country can assess changes in the environment instead of succumbing to them. It ends by formulating a general and orderly framework of development policies that will serve as a guide for the design of systemic strategies and for the growth and consolidation of small businesses, in what constitutes the step from an existentialist approach to an approach that prioritizes competitive viability and growth based on high-value exports.Ítem Solo Metadatos La transición hacia la mediana empresa y el desarrollo exportador: el caso de Acrimetal en el Perú(Universidad ESAN. ESAN Ediciones, 2002-12-30) Roca Tavella, Santiago; Vargas Becerra, BraulioThe present case study discusses the relevance of competitive small business as a seed of endogenous productive development and natural way for the emergence of medium-sized enterprises. After analysing the business structure in Peru and identifying the elements that inhibit growth, it examines the origin and trajectory of Acrimetal, a small leading company in the manufacture of mannequins that despite the limitations of the environment has managed to overcome the survival and develop an expectant position to undertake its transition towards medium-sized businesses and export activity. The empirical evidence found allows, through the notion of Schumpeterian underdevelopment, to explain the nature of the risks that Acrimetal and other non-technical industries face when they intend to participate in international trade and direct their efforts to large and high purchasing power markets, where their organization productive and lack of commercial links prevent them from capturing surpluses.