Examinando por Autor "Yamakawa Tsuja, Peter"
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Ítem Solo Metadatos Adopción e implementación del comercio electrónico por empresas medianas en el Perú: un estudio de casos(Universidad ESAN. ESAN Ediciones, 2002-12-30) Yamakawa Tsuja, Peter; Serida Nishimura, JaimeThis paper examines the factors associated with the adoption of electronic commerce and the relationship between these factors and the degree of implementation of this technology in medium-sized companies in Peru. It does so base on the empirical evidence provided by companies that represent successful experiences in the use of electronic commerce. Also, in response to the need to use a unit of measurement different from the binary one adopts/does not adopt to establish the degree of implementation of the technology of electronic commerce, this research presents a measurement proposal that considers four dimensions: volume, diversity, amplitude, and depth. The framework of analysis comes from the theory of the diffusion of innovations.Ítem Acceso Abierto The influence of the environment on organizational innovation in service companies in Peru(Fundação Escola de Comércio Álvares Penteado, 2013-12-13) Yamakawa Tsuja, Peter; Ostos Mariño, JhonySeveral authors consider the environment variable to be an influential element on the innovation variable, but they do not provide further insight of the dimensions of these variables. This study, applied to a sample of service companies, includes dimensions of environment (uncertainty and complexity) and dimensions of innovation (technical and administrative), as well as organizational characteristics as a moderating variable in this relationship between environment and innovation. The results indicate that an uncertain environment promotes only technical innovation, while a complex environment promotes both administrative and technical innovation. It was also found that organizational characteristics partially moderate the relationship between the two variables.Ítem Acceso Abierto Influencia del entorno en la innovación organizacional en empresas de servicio en Perú(Fundação Escola de Comércio Álvares Penteado, 2013-12-13) Yamakawa Tsuja, Peter; Ostos Mariño, JhonySeveral authors consider the environment variable to be an influential element on the innovation variable, but they do not provide further insight of the dimensions of these variables. This study, applied to a sample of service companies, includes dimensions of environment (uncertainty and complexity) and dimensions of innovation (technical and administrative), as well as organizational characteristics as a moderating variable in this relationship between environment and innovation. The results indicate that an uncertain environment promotes only technical innovation, while a complex environment promotes both administrative and technical innovation. It was also found that organizational characteristics partially moderate the relationship between the two variables.Ítem Solo Metadatos Lessons learned from the adoption of mobile internet services in Japan(Universidad ESAN. ESAN Ediciones, 2003-06-30) Yamakawa Tsuja, Peter; Matsumoto, MitsujiThe explosive growth of mobile Internet services in Japan has generated great interest in understanding the reason for success. Given that the diffusion ratios of these services differ according to the countries, some studies suggest that a series of requirements must be met, and others propose that culture is one of the main factors. In addition, it is important to mention that research work to develop a model that integrates the elements that intervene in the supply and demand of these services and help us understand the reason for their adoption are still scarce. To reduce this gap, the objective of this article is to propose an integral model from the point of view of the demand and supply of the elements that intervene in the adoption of these services. For its development, a set of theories is considered: dissemination of innovations, electronic commerce, and mobile commerce, use of information technologies, wireless value chain, and culture. In addition, this framework investigates the factors that affect the adoption of mobile Internet services in Japan. Specifically, the case of NTT DoCoMo and other telecommunications operators is considered. Finally, it suggests some lessons learned that may be useful for the researcher and entrepreneur involved in the mobile Internet branch.