JEFAS (antes Cuadernos de Difusión) Vol. 7 Nº 13 (2002)

URI permanente para esta colecciónhttps://hdl.handle.net/20.500.12640/4109

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    Desafíos de la pequeña y mediana empresa: un cluster de calzado en el Brasil
    (Universidad ESAN. ESAN Ediciones, 2002-12-30) Swirski de Souza, Yeda; Bernal Setubal, Jefferson
    The purpose of this article is to develop a general analysis of how small businesses establish and conquer their market share in the Brazilian footwear cluster. The selected organizations, each of which gives rise to a case study, deserve special attention since they survive and improve their performance despite the limitations that the stratum of small businesses usually faces.