JEFAS (antes Cuadernos de Difusión) Vol. 9 Nº 16 (2004)

URI permanente para esta colecciónhttps://hdl.handle.net/20.500.12640/4112

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20041

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Autor: search.filters.author.Borda, Armando

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    Fertronic: aprendiendo del pasado ¿éxito del futuro?
    (Universidad ESAN. ESAN Ediciones, 2004-06-30) Wakabayashi, José Luis; Borda, Armando
    This work describes the trajectory of a company in the IT sector, which as small parts and accessories provider becomes one of the 150 largest companies in Peru. While explains the growth strategies applied by this company, over more than fifteen years of operation, also exposes the evolution that has followed the businesses linked to information technologies in Peru. Far from presenting facts concluded, the case reaches the present and invites the reader to suggest approaches to face recent trends.