Does innovation strategy affect financial, social and environmental performance?

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Date
2016-06-01
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Universidad ESAN. ESAN Ediciones
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Redes Sociales



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Abstract
In the very study the emphasis lays on the specific problem of analyzing the impact of the innovation strategy (in particular investment in research and development) on the financial social and environmental performance. After discussing this subject theoretically we propose our research hypotheses which in turn will be corroborated by an empirical study of 96 Tunisian companies. Indeed the results are noteworthy and important to the extent that one can say that the innovation strategy has a crucial impact on the performance of the companies.
El Ć©nfasis de este estudio recae sobre el problema especĆ­fico del anĆ”lisis del impacto de la estrategia de innovaciĆ³n (en concreto las inversiones en investigaciĆ³n y desarrollo) sobre el rendimiento financiero social y ambiental. DespuĆ©s de analizar este asunto desde el punto de vista teĆ³rico se propone una hipĆ³tesis de investigaciĆ³n que a su vez deberĆ” ser corroborada por un estudio empĆ­rico de 96 empresas tunecinas. De hecho los resultados son destacados e importantes y permiten decir que la estrategia de innovaciĆ³n tiene un impacto crucial en el rendimiento de las empresas.
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Keywords
Innovation strategy, Social performance, Financial performance, Environmental performance, Estrategia de innovaciĆ³n, Rendimiento social, Rendimiento financiero, Rendimiento ambiental
Citation
Ezzi, F., & Jarboui, A. (2016). Does innovation strategy affect financial, social and environmental performance?. Journal of Economics, Finance and Administrative Science, 21(40), 14-24. https://doi.org/10.1016/j.jefas.2016.03.001