2. Publicaciones

URI permanente para esta comunidadhttps://hdl.handle.net/20.500.12640/4068

Las publicaciones de ESAN reúnen una variedad de materiales académicos y prácticos que abarcan áreas fundamentales como la administración, economía, negocios, entre otros. Con enfoque en la formación y el desarrollo profesional, estas obras buscan contribuir al conocimiento y la innovación en diversas disciplinas; asimismo, proporciona información relevante y actualizada para la comunidad académica y empresarial en el ámbito local e internacional

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Mostrando 1 - 3 de 3
  • Miniatura
    Ítem
    Project System, un modelo de gestión para construir el desarrollo sostenible
    (Universidad ESAN. ESAN Ediciones, 2007-12-30) Dejo, Federico
    This paper shows the advantages of the Scorecard Project System as a computer integrated tool to simplify, speed up and streamline the design and monitoring of diagnosis studies, plans and projects included in a strategic view to reach sustainable development. The paper shows the characteristics and advantages of each such tool and establishes their sequence in the feedback cycle for territorial management, whether peasant communities, local governments, regional governments of companies with a social responsibility mission.
  • Miniatura
    Ítem
    Case Discussion Responsabilidad Social Interna en J-V Resguardo
    (Universidad ESAN. ESAN Ediciones, 2012-06-30) Jáuregui Keti; Arbaiza Lydia
    J&V Resguardo is a different security company oriented towards services in general but with personalized attention. Its workforce was highly motivated and skilled. The company managed to distinguish itself from the rest of its competitors thanks to the leadership with the social responsibility of its founders the brothers Pablo and Javier Calvo-Pérez. Practices to improve the quality of life in workers are divided into five dimensions: respect pride impartiality camaraderie and credibility. Each dimension includes a series of programs aimed at improving their development as a person.
  • Miniatura
    Ítem
    Evaluación de campañas publicitarias mediante modelos econométricos: el caso de la campaña de ahorro de energía eléctrica 1995-1998
    (Universidad ESAN. ESAN Ediciones, 2001-12-30) Simabuko, Luis
    Economic theory indicates that energy consumption is a demand derived from the consumption of electrical appliances from which short-term and long-term demand can be derived. From these two approximations two basic models are derived to estimate the electric power demand of the families.