2. Publicaciones

URI permanente para esta comunidadhttps://hdl.handle.net/20.500.12640/4068

Las publicaciones de ESAN reúnen una variedad de materiales académicos y prácticos que abarcan áreas fundamentales como la administración, economía, negocios, entre otros. Con enfoque en la formación y el desarrollo profesional, estas obras buscan contribuir al conocimiento y la innovación en diversas disciplinas; asimismo, proporciona información relevante y actualizada para la comunidad académica y empresarial en el ámbito local e internacional

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1993 - 199912000 - 20091

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Tema: search.filters.subject.Global competitiveness

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Mostrando 1 - 2 de 2
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    ÍtemSolo Metadatos
    El logro del éxito en los mercados globales: una investigación sobre la fabricación en Estados Unidos y Japón
    (Universidad ESAN. ESAN Ediciones, 1993-12-30) Giffi, Craiff A.; Roth, Aleda V.
    It summarizes the essential factors that explain competitive success according to both Japanese and North American manufacturers and outlines future manufacturing strategies to be developed in both countries. It is based on the results of a research carried out with approximately 900 North American and Japanese executives. In the development of the study, the manufacturing performance of companies in Japan and the United States is described, a vision of the key characteristics of Japanese manufacturing technology is presented, and strategies to improve the global competitiveness of manufacturing are proposed. Finally, it concludes with a discussion of Japanese "secrets" to achieve success, and what that means for American manufacturing in the next decade; the following are noted: technical-managerial intellectual capital, technology that replaces workforce and improves labor productivity, process orientation, customer and repair service, and factor productivity.
  • Miniatura
    ÍtemSolo Metadatos
    Análisis comparativo de la competitividad de las economías del Perú y Chile en un enfoque global
    (Universidad ESAN. ESAN Ediciones, 2009-12-30) Peña-Vinces, Jesús C.
    Small economies, such as the Peruvian and Chilean, are immersed in the global arena of emergent economies, so evaluating them from a home based point of view (Porter, 1990) would be limited and of little use. This fact turns Porter’s national diamond framework insufficient for that purpose (Moon, Rugman and Verbeke, 1998). This paper analyzes these economies from a global view that would include local as well as foreign markets; in other words, it applies the International Competitiveness Double Diamond approach proposed by Moon, Rugman & Verbeke (1998), and Moon & Lee (2004). Information from the World Bank, the International Monetary Fund, the World Economic Forum, the Inter-American Development Bank and other sources was gathered to draw up the double diamond. The empirical analyses show that Chile is more competitive globally, while Peru is locally. To sum up, the results imply that Chile is more attractive to direct foreign investment than Peru.