3. Investigación

URI permanente para esta comunidadhttps://hdl.handle.net/20.500.12640/4065

Esta colección reúne las contribuciones de acceso abierto realizadas por los docentes e investigadores de la Universidad ESAN, publicadas en fuentes académicas externas. Los trabajos aquí incluidos abarcan una amplia gama de temas de relevancia académica y profesional, y están orientados a fortalecer el conocimiento y el impacto de la investigación en diversas disciplinas. Estos estudios están disponibles para el público en general, promoviendo la difusión y el intercambio de conocimientos en beneficio de la comunidad académica y de la sociedad.

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Mostrando 1 - 3 de 3
  • Miniatura
    ÍtemAcceso Abierto
    Effect of negative emotions in consumption during the COVID-19 pandemic: A study from Peru
    (PLOS, 2023-11-03) Regalado-Pezúa, Otto; Carvache-Franco, Orly; Carvache-Franco, Mauricio; Carvache-Franco, Wilmer; Ortiz-Soto, Maribel; Larregui-Candelaria, Guisell
    The research examines the negative consumer emotions generated by the perception of social networks or traditional media with consumer behavior during the covid_19 pandemic. The study was developed in Peru with a sample of 220 consumers; the design is quantitative and structural equations were used for data processing. The results indicate that social networks and traditional media are not related to negative emotions, but are related to the change in consumer behavior in the purchase of more products and new products. The research has theoretical implications since it provides evidence to the literature that the negative emotions generated during the covid_19 pandemic are related to changes in consumer behavior, which affect the purchase of more products and new products. The practical implications of the research is for businessmen on the causes of changes in consumer behavior generated during crises. like the COVID-19 pandemic.
  • Miniatura
    ÍtemAcceso Abierto
    COVID 19 effect on Venezuelan migrants’ income: the Peruvian case research study
    (Kubilay özyer, 2023) Guillen, Jorge; Arbaiza, Lydia
    This paper shed light on analyzing the effect of the Pandemic on Venezuelan Migrants’ Income in Peru. The Covid 19 Pandemic (Coronavirus Pandemic) enforced governments to apply the “Hammer Blow” which produced recession and consequently unemployment. Governments offset the latter effect by applying some subsidies to the Poor. The subsidy was not delivered to Venezuelan Immigrants in Peru. Therefore, our study attempts to explore the effect of the Coronavirus Pandemic on the Income of Venezuelan Immigrants. The study controls for gender and discrimination. Since 2017, the economic and political situation in Venezuela triggered migration beyond their frontiers. Peru is the second country with the high migration of Venezuelans, the first is Colombia which is the neighborhood. The migration reduced the labor force in the country that receives the population but in some cases, the delinquency rates increased after the wave of Venezuelans relocated to a particular country. We consider the survey: “Encuesta Nacional de la Población Venezolana en Peru” (ENPOVE) to perform the study which was conducted during the peak of migration.
  • Miniatura
    ÍtemAcceso Abierto
    Financial support failure and health results: the Peruvian case
    (PLOS, 2023-02-03) Guillen, Jorge
    The paper shed the light in analyzing the efficiency of Peruvian Government Financial Support in comparison with some countries in the Latin American Region and worldwide. The Covid 19 Pandemic enforced governments to apply the “Hammer Blow” which affected negatively the economy producing recession and unemployment. Governments offset the latter effect by applying subsidy policies to the Poor and then reduce the negative economic consequences of the general lockdown without getting COVID. Our study performs a Difference and Difference Model (DID) to evaluate the effectiveness of the latter policy.