Tesis
URI permanente para esta comunidadhttps://hdl.handle.net/20.500.12640/4147
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Ítem Restringido Holistic evaluation of the current situation of an organic banana exporter medium-size Peruvian company: What alternatives does Anpro have to remain competitive in the sector and profitable to shareholders?(Universidad ESAN, 2023) Campos Scattolon, Diego EnriqueI used a two-stage methodology. Firstly, I analyzed the current situation of the company, including its operations, profitability, and how other companies in the banana sector are functioning. This helped me gain a better understanding of the company. In the second stage, I applied Design Thinking to establish new strategic targets based on the attributes that were important to the stakeholders. These targets aimed to maintain the company's profitability and sustainability. In the initial stage, it has been observed the lack of strategic planning based on customers' and farmers' preferences, absence of cost analysis, no cash flow projections, and insufficient management in Piura. Following the second stage, after analyzing the feedback from stakeholders during interviews, nine strategic recommendations have been proposed. These include auditing inventories, implementing backward vertical integration, restructuring short-term liabilities to long-term, hiring a new production manager, developing key performance indicators, creating a loyalty program with farmers, investing in live reports using ERP (SAP), diversifying the customer base, and investing in tractors/trucks. Based on the available evidence, it appears that ANPRO has the ability to thrive as a successful and enduring business. The product is in demand, customers are showing interest, and farmers have placed their trust in ANPRO. However, in addition to making internal changes, the company must urgently seek out a finangcial institution willing to provide sustainable, long-term funding, as well as consider recommendations for reprofiling and backward vertical integration.Ítem Acceso Abierto Entrepreneurial financing of micro-small-medium enterprises in Haiti: barriers and proposed solutions(Universidad ESAN, 2019) Craan, VeroniqueEste estudio busca examinar la esfera empresarial en Haití con especial atención en aspectos de financiación para aquellos que desean iniciar o ampliar un negocio. Busca comprender los efectos de la falta de educación financiera en las micro, pequeñas y medianas empresas (MIPYME) empresarios que evolucionan dentro de la economía haitiana. La revisión de la literatura discute varios factores contextuales que impactan a los empresarios haitianos, incluido el entorno político haitiano, el acceso a la financiación a través de la banca tradicional y la microempresa financiación y barreras al emprendimiento. Además, explora resultados como informalidad y analiza las teorías existentes sobre la reducción de la pobreza a través de las IMF (micro finanzas instituciones). Termina con una discusión sobre los diversos roles que la diáspora haitiana, la Empresarios haitianos para encontrar estabilidad buscan crear empleos y construir la economía haitiana. Esta tesis incluye los resultados de 12 entrevistas cualitativas con expertos en Haití, finanzas en Haití o en emprendimiento realizado en un período de un mes MIPYMES locales y miembros de la diáspora haitiana. El objetivo era entender las percepciones de las empresas de financiación empresarial en Haití para las MIPYMES a través de entrevistas a participantes de diferentes orígenes y realidades en el complejo mundo que es el Haití moderno. Los resultados sugieren que la educación financiera, el acceso a las finanzas y la informalidad dentro de son elementos de disuasión para la escala empresarial en Haití. Sin embargo, los resultados también indican que la esfera empresarial en Haití está muy dañada asociación para mejorar las condiciones actuales y conducir al crecimiento sostenible de Haití economía a través de "solopreneurs" que se convertirían en formas más sólidas de empresarios, si están calificados para hacerlo.Ítem Acceso Abierto Cross border e-commerce adoption drivers, inhibitors and impact In SMEs of the agroindustrial sector(Universidad ESAN, 2020) Córdova Núñez, Luis GabrielThis paper aims to provide insights about the drivers and inhibitors of Cross Border E-Commerce (CBEC) and its impact in the Small and Medium Enterprises in Peru. The research has an exploratory approach based on literature focused on the technological, organizational and environmental factors. Semi structured interviews were designed and conducted in owners of SMEs in the agro-industrial sector. Practical limitations were due to a limited number of companies able to share insights and lack of corroboration with operational workers. Results showed that in the technological context, perceived benefits and compatibility were drivers. Cost of implementation was indistinct. In the organizational context, technology readiness was considered as a driver and firm size an indistinct factor. The environmental context has a significative influence. This project intends to provide entrepreneurs, SMEs representatives and national officers an understanding of factors that influence the adoption of CBEC platforms and identify the implications they have. This has the objective to determine policies to develop competitiveness in international markets.