Corporate social responsibility and stakeholder strategies: an impact in risk management

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2014-02-28

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Redes Sociales




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Nowdays, Corporate social responsibility has been studied by several authors, some of them focus in stakeholder theory, which has been proposed by many authors such as Freeman, 1984; Mitchell et al., 1997; Kaptein and Van Tulder, 2003 and Aguinis & Glavas, 2011. These studies have identified some relationships between financial results, management and development of business strategies. One of these strategies identify, is related to how the groups of interest impact in risk management and particularly in reputational risk in the organizations. This paper seeks to identify the theoretical framework related to these two variables (interest groups and reputational risks). Besides, the future study will focus in an emerging market country.

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Corporate Social Responsibility, Stakeholders, Responsabilidad Social Corporativa, Stakeholders, Reputational Risk, Riesgo Reputacional

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Lizarzaburu, E. R. (2014). Corporate social responsibility and stakeholder strategies: an impact in risk management. Journal of Research in marketing, 2(1), 98-105. https://doi.org/10.17722/jorm.v2i1.632

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