Revistas
URI permanente para esta comunidadhttps://hdl.handle.net/20.500.12640/4079
Esta subcomunidad reúne los artículos publicados en las revistas de ESAN: Journal of Economics, Finance and Administrative Science (JEFAS) y Giuristi: Revista de Derecho Corporativo. La búsqueda y acceso es a cada artículo en particular y se accede al texto completo mediante un enlace externo que redirige al archivo correspondiente en el portal de revistas de ESAN.
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Ítem Solo Metadatos Responsabilidad social corporativa: qué se hace y qué debe hacerse(Universidad ESAN. ESAN Ediciones, 2005-12-30) Solano, DavidCorporate Social Responsibility has caught the attention of the business community worldwide because consumer and capital markets now champion or punish a company for its relationship with its environment. But this approach is still new and has several defects: it’s reactive, excessively focused on mass media, it’s not specialized, it confuses Public Relations with Social Responsibility, etc. This shows not only little knowledge of the basic concepts but also of the main reason underlying any Social Responsibility process: a sustainable improvement in the relationship with the population as a foundation for sustainable development. In order to achieve this it is necessary to have clear objectives, an clear definition of the target audience, and well designed action plans. Only then will we be able to assess the success or failure of our intervention.Ítem Solo Metadatos Coppermine: riesgos de la no concentración(Universidad ESAN. ESAN Ediciones, 2005-12-30) Jáuregui, Kety; Centeno, Adolfo; Solano, DavidMajor greenfield mining projects are usually surrounded by conflict between the mining company and neighboring communities caused as much by the operator’s mistakes as by anti-mining coalitions and other organized groups rallied around sustainable development issues. For four years while preparation work was underway the mining company put into practice several strategies aimed at addressing claims, including participatory workshops all the way to hiring anexpatriate professional expert charged with addressing environmental issues. A few months before the beginning of mine operations however tension peaked. A multi-sector technical commission was set up including government, residents and company representatives. The technical committee has already issued its report on the issue, including recommendations to keep a watchful eye on the company’s operations. In view of such developments, Coppermine must reframe its policies and strategies.Ítem Solo Metadatos Oro de los Andes(Universidad ESAN. ESAN Ediciones, 2005-12-30) Morán, María RosaThis case study poses the problem of a mining company and their activities in the Ancash Department. Despite the vast quantity of natural and cultural resources in the region, the communities are not developed, lacking government services and access routes. In this context,the company decides to enact a program that would increase tourist activity, with the intention of generating more wealth in the region, and as a means to develop competitive advantages and a sustainable source of income and employment for the community.Ítem Solo Metadatos Una misión educativa(Universidad ESAN. ESAN Ediciones, 2005-12-30) Brown, OfeliaThis case study describes an initiative by a computer engineer to develop an innovative teaching method. The company providing financial support has as their sole motivation the altruistic purpose of improving education in Peru. After enacting the program, the people involved decided to forma non-profit association in order to collect donations and assure the resources that will allow the project’s expansion. The story unfolds in the city of Lima, Peru, in May of 2005.Ítem Solo Metadatos Las empresas ante su desafío histórico: de la acumulación egoísta a la responsabilidad social(Universidad ESAN. ESAN Ediciones, 2005-12-30) Dejo, FedericoWhen the first productive organizations of the pre-industrial era appeared, man noticed that the development of these organizations had a negative impact, especially in terms of labor exploitation. However, man also foresaw the positive impacts: wealth and diversity of goods and products. This led later on, to the discussion of which role the companies must play inthe development of society. Socialist movements and subsequent revolutions tried to eradicate labor exploitation within the corporate world. But socialism’s failure to eliminate social injustice only strengthened the capitalist model. The manner in which most companies perform their activities, based solely on profit, threatens to eradicate not only wage earners, but theplanet it self. As a response to this, the concept of Socially Responsible Companies (SRC),emerging with great strength in the past decade, constitutes a rational and viable alternative in order to achieve a sustainable, desirable and necessary type of development.Ítem Solo Metadatos Pulpochoque: un caso de responsabilidad empresarial(Universidad ESAN. ESAN Ediciones, 2006-12-30) Solano, DavidAs in many other localities within Peru, Pulpochoque received investments that did not generate population development, as said investment were economic-oriented and did not take into account the needs of people. The gap between the interests of both actors (the company vs. the people), deepened by personal feelings, created an attitude of rejection towards Chochomin mining company (Chinese capitals) and its staff. Julio Concha, the company’s new head of community relations, has to face this hard situation and restart activities that were paralyzed by the population. This case is based on real facts and shows that personal attitudes and approach can often be keys to open or chains to close the doors of social consensus activities.Ítem Solo Metadatos Recursos actuales y necesidades futuras: el caso de Santiaguito(Universidad ESAN. ESAN Ediciones, 2007-12-30) Del Castillo, CarlosSantiaguito is a district in Peru’s northern Andes. In this paper we identify a number of opportunities to channel efforts towards its development. However, and as it is often the case, only the most explicit and obvious variables guide the development planning and management cycle. A non factual prospective analysis exercise allows to imagine a future situation that can be totally different from the originally proposed long-term vision. The available information is used with certain diagnosis and planning tools and then the outcome is compared with reality and hypothesis for the future.Ítem Solo Metadatos Case Discussion Responsabilidad Social Interna en J-V Resguardo(Universidad ESAN. ESAN Ediciones, 2012-06-30) Jáuregui Keti; Arbaiza LydiaJ&V Resguardo is a different security company oriented towards services in general but with personalized attention. Its workforce was highly motivated and skilled. The company managed to distinguish itself from the rest of its competitors thanks to the leadership with the social responsibility of its founders the brothers Pablo and Javier Calvo-Pérez. Practices to improve the quality of life in workers are divided into five dimensions: respect pride impartiality camaraderie and credibility. Each dimension includes a series of programs aimed at improving their development as a person.Ítem Solo Metadatos Matemáticas en el Perú: un caso de responsabilidad social(Universidad ESAN. ESAN Ediciones, 2005-12-30) Arias, NormaA renowned corporate group states that there is a very important relationship between the development and the educational level of a people, and so decides to improve the mathematics school program as a way to improve academic performance. It starts by developing school texts with a new methodology and then, sponsored by other companies, it donates them to public educational institutions around the country. Shortly after, the program, Math for Everyone, seeks to increase its coverage and leaps to a virtual format, with an interactive proposal geared towards fun and games in order to catch the child and teenager’s attention.Ítem Solo Metadatos La empresa socialmente responsable: una propuesta de autoevaluación(Universidad ESAN. ESAN Ediciones, 2005-12-30) Alcabés, NissimThe author proposes that corporations should self-evaluate the degree to which their performance towards their personnel, society and the nation is rated as socially responsible. He suggests 10 self-evaluation variables and a final overarching criterion. Quoting professor Sumantra Ghoshal, the author points to the need to review theoretical concepts that may have somehow dehumanized corporate management.
