Maestría en Administración

URI permanente para esta colecciónhttps://hdl.handle.net/20.500.12640/3896

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  • Miniatura
    ÍtemAcceso Abierto
    Business plan : EasyRent, a smooth peer-to-peer virtual platform to lend and/or borrow articles
    (Universidad ESAN, 2017) Monares Floriano, Estefanía; Napolitano, Léa
    The following business plan evaluates the viability of developing virtual platform, website and mobile application that will allow people to share their belongings with their friends and neighbors, in Mexico. The platform is named EasyRent. The service will provide a simple solution to people who are willing to lend or borrow articles in their neighborhood. On the other hand, the idea is to promote a new way of getting access to experiences, to earn and save money and resources; by sharing, instead of purchasing. Also, as a connector between lenders and borrowers, EasyRent facilitates and encourages trustable social rapprochement providing local solutions.
  • Miniatura
    ÍtemAcceso Abierto
    An analysis of the governance structure of the fine flavour cocoa value chain for Trinidad and Tobago
    (Universidad ESAN, 2017) Francois, Karlene
    Value chain analysis helps to determine how and on what level a country participates in the length and breadth of business processes involved in the production of a good or service. Through this analysis, the question of in the distribution of rent to the various actors in a value chain arises. This study seeks to examine the relationship between the degree of income equality of the actors in the value chain for fine flavour cocoa and the type of governance structures that exist within the pre and post-harvest segments of the chain. The objectives of the study were as follows: i. What are the different steps in the value chain? ii. Who are the actors involved in these processes and what do they actually do? iii. What are the flows of product, information and knowledge in the value chain? iv. What is the volume of products, the number of actors, and the number of jobs involved? v. Where does cocoa originate from and where does it go? vi. How does the value change across the chain? vii. How does the added value along the chain relate to the transformation/process in that particular point of the chain? viii. What types of relationships and linkages exist? ix. What types of (business) services are feeding into the chain?
  • Miniatura
    ÍtemAcceso Abierto
    Business plan : peer to peer delivery platform
    (Universidad ESAN, 2016) De Maintenant, Augustin; Giannuzzi, Alexandre
    This focus of this business plan is to develop the concept of a peer to peer delivery platform. In order to exploit this business idea, several objectives were identified: a. To determine the potential impact of the sharing economy in developed countries b. To develop the design of the mobile application and the security components c. To develop a business model canvas detailing: customer segments, value proposition, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure d. To determine if the French market is attractive for the business e. To research which juridical status is the most adapted for the start-up f.To determine the financial feasibility of the project