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URI permanente para esta colecciónhttps://hdl.handle.net/20.500.12640/4067
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Ítem Acceso Abierto Estrategias innovadoras: responsabilidad social corporativa y confianza de los inversionistas, un estudio exploratorio en mercados emergentes(Universidad de Los Andes, 2020-12-01) Lizarzaburu B., Edmundo R.; Del Brío, JesúsThis research analyzes how innovative strategic actions in matters of Corporate Social Responsibility (CSR) have taken on greater importance due to regulatory changes, economic events, milestones and others. These actions have a direct relationship on investor confidence and depending on the action there is a different impact on the confidence level. To measure this relationship, it was necessary to use a quantitative methodology with a data collection supported by an entity in the peruvian banking sector, to later find the econometric relationships between the variables and understand how investor confidence is affected by strategic actions of Corporate Social Responsibility.Ítem Acceso Abierto Corporate social responsibility review(Virtus Interpress, 2015) Lizarzaburu Bolaños, Edmundo R.; Del Brío, JesúsThis research paper represents a literature review of corporate social responsibility (CSR), as it has evolved and their use and impact in several countries. As a consequence of competitive markets, several entities must endeavor to reveal a picture of themselves as highly socially responsible enterprises. The increment in academic and practitioner interest in “Corporate Social Responsibility (CSR) has led the development of a set of definitions regarding the concept and their application” (Jamali and Mirshak 2007). The term is not a new concept (Taneja, Taneja and Gupta, 2011) it was developed since 1950´s. Nowadays, several literature presents substantial evidence that CSR activities can play a significant role in enhancing a firm’s value (Mahfuja, 2013). In this scenario, the following paper examines the broad progress of the ideas behind the concept though its origins and evolution in a country focus approach, practices implementation and literature available from different authors over the time. Also, we outline a set of core elements that many scholars associate this term with and finally we develop a special focus towards the stakeholders approach among all theories available on this matter.Ítem Acceso Abierto Grupos de interés en mercado emergentes: sistema bancario(Politécnico Grancolombiano, 2016-06-02) Lizarzaburu, Edmundo; Arbaiza, Lydia; Del Brío, JesúsThis article compares the management of diverse administration strategies of stakeholders in two lead-ing banks in Peru and Colombia. We took into account the hypotheses of several authors during 1985 and 2013 in order to have a big scope of the manage-ment of different interest groups and companies. In addition, we revised the literature regarding the influence interest groups have on the operations of the companies. Finally, we analyze the importance of stakeholders regarding corporate decision making within a financial context in developing countries.Ítem Acceso Abierto CSR in education on business confidence: mediation effect of corporate reputation in the Peruvian banking sector(MDPI, 2022-01-12) Lizarzaburu Bolaños, Edmundo R.; Del Brío, Jesús; García-Gómez, Conrado DiegoThis paper analyzes the direct influence of CSR educational actions on business confidence in the context of the banking sector in an emerging country (Peru). A mediating effect through corporate reputation is also analyzed. To test the hypotheses presented in this paper, we have sent a survey to 1745 executive officers of the branches of the banks. These key individuals were selected as the target population of the study because the authors sought to study the management’s perception of CSR and business confidence. From the data obtained from the survey, it has been tested that educational CSR actions in Peruvian banks directly influences the perception of business confidence. Secondly, this relationship is partially mediated by the effect of CSR educational actions on corporate reputation.
