Artículos de revistas

URI permanente para esta colecciónhttps://hdl.handle.net/20.500.12640/4067

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2013 - 20202

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Autor: search.filters.author.Morales Tristán, OswaldoTema: search.filters.subject.América Latina

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Mostrando 1 - 2 de 2
  • Miniatura
    ÍtemAcceso Abierto
    Instrument selection for a study of sub cultural differences in Peru
    (University of California, Institute for Mathematical Behavioral Sciences, 2013) Morales Tristán, Oswaldo; Rees, Gareth
    The interest and appreciation of the differences in cultural values between sub groups within countries is becoming relevant for Latin America due to rising urbanization, social tension and the effects of foreign investments and industrialization. However, few studies have sought to differentiate sub cultural values within Latin American countries, with industry and business academia largely relying on studies that use national measures based on mean scores. This paper, through reviewing the extant cross cultural business literature and Peru’s social history, determines the factors necessary for high quality cross cultural research and the issues will be required to be addressed when selecting or developing a suitable research instrument for sub-cultural studies within a nation state. These issues include defining the sub cultures, instrument sensitivity within a national cultural emic, responsiveness to subject’s response styles and an ability to measure the dimensional constructs appropriately.
  • Miniatura
    ÍtemAcceso Abierto
    The impact of culture on the management of subsidiary organizations: the case of Viettel in Peru
    (Universidad EAFIT, 2020-12-16) Rees, Gareth H.; Morales Tristán, Oswaldo; Alosilla Cruzado, Gladys; Guizado Vásquez, Sandra; Laos Raffo, Bárbara; López Melgar, Orlando
    As south-south investments increase so do the issues experienced by investing companies. One of these is the impact of culture. This article analyzes the effects of the subsidiary country culture on an investing firm’s organizational culture and the managerial practices used to address them. Data is gathered from cultural databases, a company-wide survey and semi structured interviews. Descriptive statistics are used to reveal country and organizational culture differences, with content analysis to expose management responses. There is a clear difference between the firm’s Vietnamese and Peruvian workers, with the company’s practices more amenable to the Vietnamese employees. Recognition of this has resulted in a number of initiatives to reduce its impact. The study’s results offer suggestions that may be valued by other foreign companies interested in operating in Peru and may be especially relevant to Southeast Asia and Asian companies interested in investing in or looking to start operations in Latin America.